• Alex, In Marketing

    Digital Marketer. Writer. Bibliophile. Hiker.

    I'm a data driven marketing strategist with 10+ years experience. I'm currently the Vice President of Digital Strategy for St. Gregory, a dynamic full-service marketing agency.

     

    I'm passionate about storytelling, and to me, that's what digital marketing is—listening to and creating stories that inspire people to do something. I have experience in a wide range of platforms and digital services including:

    • Paid advertising including Google Ads and Microsoft Ads
    • Content strategy, creation, and marketing 
    • Social media - paid and organic 
    • Email marketing
    • Technical SEO 
    • Tracking and reporting with Google Analytics, Google Tag Manager, and Google Data Studio

    I hold certifications from Google in Google Ads (Display, Measurement, Search, Shopping, and Video) and Google Analytics. I also hold HubSpot certifications in content marketing, email marketing, and social media.

    During the last decade, I've worked in both the B2B and B2C spaces across a variety of industries including SaaS, film, medical, legal, fitness, and finance.

     

    I am honored to have had the opportunity to work on multiple award-winning films including the documentary No Greater Love, which was screened at the White House in March 2018.

    In order to share my love of writing, digital marketing, and technology, I founded the Cincinnati Content Professionals group and co-organized the Cincinnati Digital Marketing Meetup.

    I'm also passionate about giving back and have worked with multiple charitable organizations over the years including Authors of the Flathead (non-profit writing organization) and Tails as Old as Time (senior dog rescue).

    When I'm not working, I’m usually lost in the woods (hiking) or in a book.

     

    Need help with your digital marketing strategy or efforts? I'd love to be involved.

     

    I also welcome the opportunity to connect with anyone who is passionate about writing and marketing, suffers from verbomania, or is a self-diagnosed bibliophile—so drop me a line or connect with me on LinkedIn or Twitter.